“The automotive industry must actively shape AI’s future in the sector”
MIT's Advanced Vehicle Technology (AVT) consortium recently celebrated its tenth anniversary, and AI Sweden's Mauricio Muñoz, Project Lead and Senior Research Engineer, was one of the keynote speakers.
"My main message was that the automotive industry, just like many other sectors, must take a more active role in shaping its future with artificial intelligence," says Mauricio Muñoz.
Mauricio Muñoz on stage. Photo by: Kelly Davidson.
Founded in 2015, AVT is a collaboration between academia and stakeholders in the automotive industry, aimed at advancing our understanding of real-world vehicle technology use.
"AI is core to modern automotive systems, enhancing the vehicle’s capabilities to assist and protect drivers," says Dr. Bryan Reimer, who founded and co-leads AVT. Dr. Reimer also serves on the AI Labs Advisory Board at AI Sweden.
In his presentation, Mauricio Muñoz spoke about the gap between hype surrounding general AI tools and their actual capabilities. He likened today’s AI to a Swiss Army knife, good at a lot of things, but not optimal in all conditions. In this context, AI is not yet an optimized tool for the automotive industry, where high-performance solutions are needed for high-reliability applications.
"What the industry needs is a really good chef's knife,” he explained. “Although the gap is narrowing, challenges remain. My talk focused on the automotive industry’s critical role in shaping AI’s future, from leveraging proprietary data to focusing on efficiency."
Mauricio Muñoz. Photo by: Kelly Davidson.
Muñoz cited, among other things, an Intel study showing that 20 percent of the world's accumulated data is openly available, while 80 percent is behind organizational firewalls, inaccessible for model development.
"The implication is clear: there are great opportunities for data collaboration. It may be counterintuitive, but the first challenge to making AI work is not technical - it's organizational.”
The full program from AVT's anniversary is available online.
What is AVT?
The Advanced Vehicle Technology Consortium is a global academic-industry collaboration that brings together stakeholders across the automotive, technology, and insurance industries along with consumer-focused research organizations, to provide analysis, insights, and a forum for discussion.
It aims to develop a data-driven understanding of how drivers across the lifespan use and respond to various vehicle technologies—looking in-depth at system performance and the effects on driving behavior, as well as consumer attitudes.
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